What is an audience?
An audience is a group of people who listen or watch an event, such as a film, concert or meeting.
How do we define 'target audience'?
A particular group that a product, such as a film, is aimed at. Target audiences can be grouped by;
- Age
- Gender
- Class
- Ethnic group
- Interests
- Uses and gratifications
The audience that watches Mean Girls is different to what I expected. According to
https://yougov.co.uk/profiler#/ females ages 25-39 watch Mean Girls. As Mean Girls is a High School Drama, many would believe that teenage girls, who could possibly relate to some of the storylines expressed in the film, would watch it.
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